AP® Monthly Archives: May 2016
For most people in the spa industry, Mother’s Day is the busiest time of year second only to
December. By this time, you’ve already been promoting specials for a couple of months, hopefully, been booked up thru the next couple of weeks, and have sold an immeasurable amount of gift cards. By this time, you have probably also worked multiple 16 hour days, had maybe only 1 day off and have heard every heart wrenching, heart breaking and heart mending story known to motherhood around. While this particular holiday may bring a substantial boom to your business, it can also be emotionally or physically taxing. Here are some suggestions on how to make the most of this holiday as an aesthetician.
For the Mother
I know as a mom, all I want for Mother’s Day is some zen. It’s hard to feel that when your day is soo stretched. So, a nice, relaxing Salt Bath to de-stress usually does the trick. I like to pair my bath with a some Cab Sav and anything from Dermascope, but anything you find enjoyable works well. Often times playing therapist with an open ear during treatments, while extremely rewarding, can drain as well. Sneaking in a little kiss to the kiddos before I go to bed and staring at their angelic, sleeping, faces reminds me that it is a nurturing job we do, both as mother and professional, and my zen starts to slowly return.
For the Daughter/Son
Sometimes the spa schedule can get so hectic, we are at a loss of what to do! It’s easy to dole out a spa cert to our mother. Or, cop a treatment. Many times, though, our mother’s want time! And while it may be hard to get away for a day during the busy season It’s well worth the effort. Below are some low key ways to get that time in with mom!
- If you can squeeze in a lunch break, take her to a unique bistro and try something new together.
- Fill a mason jar with places that she loves written on craft paper and on the gift tag schedule dates with her for the next couple of months. Each date day she gets to pull a location out of the jar!
- If she isn’t a techy, spend an afternoon showing her how to follow you on IG, or how to call Google Chat for video chatting. That way she can always feel connected to your life.
- Create a tradition to celebrate Mother’s day a week early.
For the Father
Help mom get the most out of her Mother’s Day, even if you are putting a ton of hours in at the salon! Is she an avid runner? Set aside time this week to let her run CHILD-FREE! Bonus: get her some new kicks and a Pebble. Does she love to read every imaginable article known to man? Download Pocket to her favorite device and give her a day at her favorite bistro, park or beach to catch up on all her reading! Basically, find her most treasured hobby that she might not have a ton of time for and see how you can support her in that hobby. This small gesture goes a really long way to show your gratitude for her making you a dad!
For the Childless
Sometimes this season can be one GIANT trigger warning if you are struggling with infertility or experienced child loss. Make sure to support yourself emotionally. Many moms come into the treatment room with their stories of joy or heartache. Finding support groups or a loving ear can help you decompress after a triggering day. Keep mantras in your pocket to be reminders between treatments that help you through emotional roadblocks. Or, try to find peace by volunteering with groups that support mothers.
However you decide to celebrate this weekend, we here at Alexandria Professional® want to say thank you to all of you who nurture in your industry, your home and beyond! Have a happy Mother’s Day.
AP® Monthly Archives: May 2016
For those of us in the northern hemisphere, Summer is practically upon us! This is the bread and butter season for any hair removal expert. Of course, many people book for a full leg, or bikini, or underarm. But, what about those add-on services? Like an upper lip or eyebrow? What is one of the biggest reasons for a client not wanting one of these in the moment?
From my experience, it’s still having a day ahead of them and not wanting the redness to accompany them on that day! What is your answer for that? Well, if you are already using CC’me®, the answer is easy. 15 minutes pre-service, immediately post service, and they are good to go!
For those not familiar with CC’me®, here is a breakdown on the who’s, what’s, and why’s. Below is the official description of it.
But, what does all that mean?
Its proprietary blend of Carapa and Calotropis Procera are known throughout the tropics and the African continent to relieve inflammation as well as aid in preventing infection. Soybean oil and Shea Butter immediately work towards rejuvenating and moisturizing the skin, while the menthol calms any heat they might experience after hair removal.
But, why would I use it BEFORE treatment?
The same ingredients that work together to calm it down after, also work together to prevent any of that discomfort or redness from the get go! When applied up to 15 minutes prior, the ingredients are already doing their job before the treatment even begins, thus preventing discomfort during the treatment. This is an amazing concept that truly helps to turn that first time, possibly squeamish or sensitive client into a returning guest!
But, who is this for?
CC’me® is for EVERY CLIENT WHO REMOVES HAIR! Literally. Think outside the box to that client who just has no desire to sugar: they love their trusty razor and use it religiously no matter how much you share the benefits of sugaring. As sugarist, we know that shaving increases your chances of ingrowns and infection compared to sugaring. There’s always the possibility of razor burn as well. CC’me® works amazingly at calming that razor burn, keeping the skin soft and supple to help prevent ingrowns, and moisturizing the area. For the client that is DEDICATED to their waxer: this has the same effect and no contraindications.
Then, there is laser hair removal and electrolysis. CC’me® is perfect for at home treatment between sessions, as well as 15 minutes prior and directly after. Between sessions, it helps keep any post-session discomfort at bay (which sometimes stays tender for a couple of days) as well as protects the skin from dry irritation.
How do I get the conversation started?
With it being summer, it’s a natural dialogue: most people deal with some form of hair removal. If the client is already there to see you for hair removal, and you sense any anxiety from them, give a product test of this before treatment. Let them experience it first hand! If it is an add-on service and they are concerned about being red the rest of the day, offer this up as a solution. Keep it in your treatment room, or your station and always have it available, and visually inviting.
Love hearing about all of our AMAZING products? Follow us on Facebook for updates on product highlights and much more! Love CC’me®? Keep an eye out for this month’s promo flyer and learn how to get your hands on a FREE CC’me®. Not receiving your flyer? Please e-mail firstname.lastname@example.org.